TA Tuesday (March 6, 2018)

Here's your weekly dose of TA. Enjoy.

Tools and Resources

  • How Brands Use Hashtag Marketing to Increase Brand Awareness:
    Did you know that using more than two hashtags in a tweet can negatively affect your engagement? But on Instagram, you can use up to 10 hashtags before you see a dip in engagement. Small details like that can mean all the difference in building brand awareness on social.
  • Nonprofit Toolkit has some great tutorials including Using Your Brand Colors in Online Design Programs and Creating Donation Forms in Microsoft Word.

At work

  • Why Timing is - Almost - Everything highlights the recent Knowledge@Wharton radio program featuring author Daniel Pink. Pink discussed his new book When: The Scientific Secrets of Perfect Timing which considers ways to accommodate our up and down times.
  • Adam Grant's podcast Dear Billionaire, I Give You a D-minus is an interesting look into criticism. Writes Grant about the episode:
    In work and life, defensiveness is one of the biggest barriers to growth. But there's one workplace where people don’t just listen to negative feedback; they actually crave it. I went to Bridgewater Associates to grill founder Ray Dalio and a number of others on how we can all get better at taking criticism—and dishing it out.
    Is there anything we can learn from this podcast if our organization does not plan to adopt radical honesty?
  • Turning #MeToo into #NotHere - Handling Sexual Misconduct in the Workplace in 2018, March 28. Free from Independent Sector.

Learn something


Good reads


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